Chapter 04 — Capabilities

The
Toolkit.

A working list — disciplines I practice daily, tools I trust, and methods refined over nine years of shipping.

I

Product & UX

Proficiency95%
  • Interaction Design
  • Information Architecture
  • Design Systems
  • Prototyping
  • User Research
  • Usability Testing

II

Visual & Brand

Proficiency92%
  • Brand Identity
  • Logo Design
  • Typography
  • Art Direction
  • Color Theory
  • Iconography

III

Editorial & Print

Proficiency88%
  • Magazine Layout
  • Ebook Design
  • Catalogue Design
  • Print Production
  • Grid Systems
  • Editorial Photography

IV

Strategy & Craft

Proficiency85%
  • Design Strategy
  • Workshops
  • Mentorship
  • Storytelling
  • Critique Facilitation
  • Cross-functional Leadership

Appendix — Tools

The Bench.

Figma01
Framer02
Adobe XD03
Sketch04
Photoshop05
Illustrator06
InDesign07
After Effects08
Webflow09
Notion10
Linear11
Principle12